Lower battery prices and electric vehicles reaching price parity will be key enablers to driving mass adoption of EVs in the US. But battery and model supply along with ubiquitous charging and consumer comfort with electric refueling are bigger factors that will limit growth in EV sales in the US in the near term.
Half a year after Elon Musk said, in July 2020, that Tesla would not launch an under-250-mile-range Model Y Standard Range, the company did just that, rolling out the cheaper Model Y on its website on Thursday, January 6 2021.
With the overall average range of electric vehicles available in the US headed toward 300 miles in the next few years, range as the key hurdle to adoption is being surpassed by concerns about charging speed and infrastructure.
As EV fast charging infrastructure gets built out and 200 miles of range can be added in ~20 minutes, then range and charging concerns become secondary to vehicle cost. In the near term, offering shorter-range EVs to 2 or more car households at a lower price point might be one of the key approaches to significantly increasing EV sales in the US.
Average Daily Vehicle Miles Traveled (VMT) is a Useless Indicator of Required BEV Range by US Consumers
The average of 30~ vehicle miles traveled per day in the US is an over simplistic statistic that fundamentally ignores the non-average trips most Americans take each year. Using this statistic to argue than Americans do not need longer-range BEVs is simply not realistic and a misuse of the average VMT number.
The electric vehicle community has been in a huge dither the last few days after Ivan Penn, energy reporter for the New York Times wrote what many felt was a hit job on electric vehicles. In fact the article got some things wrong about EVs and road tips, but it also revealed some shortcomings of legacy automakers’ EVs.
The average range of BEVs available in the US will reach an estimated 302 miles and have a median range of 293 by the end of 2023, a key finding from our updated and latest EVAdoption forecast.
Since 2011 through projected model upgrades for 2019, automakers will have increased the battery range of their BEV models an average of 38 miles each upgrade – a cumulative 15% increase on average per year. These are two key findings from new EVAdoption analysis. With battery prices continuing to decline at a steady rate I […]
Road trips are a make or break factor for mass adoption of electric vehicles in the US. Unlike much of Europe and many other parts of the world, the US does not have a train system that connects most cities in the country. As such, most Americans either fly or rely on their cars when […]
One of the behavioral challenges that electric vehicles present to consumers is that buying an EV requires them to consider entirely new factors and questions. Say you are in your 40s and you’ve been driving and buying cars since your teens. According to various research on what factors consumers consider when buying a car, things […]