Would A Pure Electric (BEV) F-150 Be A Mistake For Ford?
Ford executive Jim Farley recently announced some somewhat vague electrification plans for the company’s iconic F-150 pickup, with most people
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Mass Adoption
15 Shifts: How The Transition to Electric Vehicles Will Transform Industries, Jobs and the Environment
The transition to electric vehicles is poised to reshape many industries, jobs, economies and the environment. Most of these shifts will be positive in the long run, but some will create disruption and pain during the transition off of fossil fuels.
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Do You Live in an EV Bubble?
The last several weeks have been a great reminder for me of the “EV bubble” that I and many people
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8 Keys to Eliminating US Drivers’ Concerns About Long Trips In An Electric Vehicle
Road trips are a make or break factor for mass adoption of electric vehicles in the US. Unlike much of
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EVs Require Consumers to Consider New Factors During Their Vehicle-Purchase Process
One of the behavioral challenges that electric vehicles present to consumers is that buying an EV requires them to consider
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The 1% EV Sales Market Share Fallacy
Read just about any article on electric vehicles in the US and the reporter will use some variation of this
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24 Factors That Will Affect the Rate of EV Adoption (Part 3)
In parts 1 and 2 of this 3-part series I outlined the first 16 of 24 factors that I believe
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24 Factors That Will Affect the Rate of EV Adoption (Part 2)
In part 1 of this 3-part series I outlined the first 8 of 24 factors that will (or could) impact
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24 Factors That Will Affect the Rate of EV Adoption (Part 1)
Forecasting when sales of electric vehicles will go mainstream is not as simple as producing a hockey stick like chart
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Electric Vehicles Need a Fundamental Breakthrough to Achieve 100% Adoption
Take a look at that car sitting in your garage or driveway. While you may love it, let’s be honest
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