The media and Tesla shorts and haters love to tout every new BEV that comes to market as the latest “Tesla Killer.” That moniker usually has little basis in reality, but is simply used by headline writers to attract eyeballs and haters and shorts to rally the bearish story on Tesla.
The electric vehicle community has been in a huge dither the last few days after Ivan Penn, energy reporter for the New York Times wrote what many felt was a hit job on electric vehicles. In fact the article got some things wrong about EVs and road tips, but it also revealed some shortcomings of legacy automakers’ EVs.
Two fundamental hurdles to mass adoption of EVs are: 1) The lack of choice and availability of EV models, especially in certain categories; and 2) The price differential between EVs and gas/diesel-powered vehicles.
In a few years when EVs start to become more mainstream, being normal and just being viewed as another car will be a good thing. But for the near term, and in markets where EVs are primarily only being purchased by “early adopters,” EV models have to stand out and be differentiated in a fairly significant way to see exceptional sales.
Through March of 2019 and using data from the InsideEVs Sales Scorecard, Tesla has accounted for 32% of all electric vehicles in the US. General Motors is a distant second at 18% share of total EV sales. The two automakers combined have accounted for 50% of sales.
California has long been the dominant market for electric vehicle sales in the US, with the state accounting for around 50% of sales the last several years. But after reaching a peak of 54.4% in 2015, California’s share of EV sales has declined and dropped to 46.8% in 2018.
Charging is critical to the EV customer experience. Automakers will need to either ensure a superior customer experience through their own charging networks or by deepening their partnerships and relationships with existing charging networks.
On Friday March 22, GM announced that it will invest $300 million in its Orion Township, Michigan, factory (where the Chevrolet Bolt BEV is assembled)
Rivian provides Amazon with a laboratory test environment to reinvent auto sales and service, voice-based auto interactivity and controls, ride-hailing, car-sharing and delivery services, and more.
Ford executive Jim Farley recently announced some somewhat vague electrification plans for the company’s iconic F-150 pickup, with most people interpreting the statements as to
The media and Tesla shorts and haters love to tout every new BEV that comes to market as the latest “Tesla Killer.” That moniker usually has little basis in reality, but is simply used by headline writers to attract eyeballs and haters and shorts to rally the bearish story on Tesla.
The electric vehicle community has been in a huge dither the last few days after Ivan Penn, energy reporter for the New York Times wrote what many felt was a hit job on electric vehicles. In fact the article got some things wrong about EVs and road tips, but it also revealed some shortcomings of legacy automakers’ EVs.
Two fundamental hurdles to mass adoption of EVs are: 1) The lack of choice and availability of EV models, especially in certain categories; and 2) The price differential between EVs and gas/diesel-powered vehicles.
In a few years when EVs start to become more mainstream, being normal and just being viewed as another car will be a good thing. But for the near term, and in markets where EVs are primarily only being purchased by “early adopters,” EV models have to stand out and be differentiated in a fairly significant way to see exceptional sales.
Through March of 2019 and using data from the InsideEVs Sales Scorecard, Tesla has accounted for 32% of all electric vehicles in the US. General Motors is a distant second at 18% share of total EV sales. The two automakers combined have accounted for 50% of sales.
California has long been the dominant market for electric vehicle sales in the US, with the state accounting for around 50% of sales the last several years. But after reaching a peak of 54.4% in 2015, California’s share of EV sales has declined and dropped to 46.8% in 2018.
Charging is critical to the EV customer experience. Automakers will need to either ensure a superior customer experience through their own charging networks or by deepening their partnerships and relationships with existing charging networks.
On Friday March 22, GM announced that it will invest $300 million in its Orion Township, Michigan, factory (where the Chevrolet Bolt BEV is assembled)
Rivian provides Amazon with a laboratory test environment to reinvent auto sales and service, voice-based auto interactivity and controls, ride-hailing, car-sharing and delivery services, and more.
Ford executive Jim Farley recently announced some somewhat vague electrification plans for the company’s iconic F-150 pickup, with most people interpreting the statements as to
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