“CARMA”: An EV Adoption Framework for U.S. Auto Buyers

CARMA - A framework for consumer adoption of EVs

Remember a few short years ago when the hot debate was whether cars in the future would be predominantly powered by fuel-cells versus batteries? And even more fundamentally, if electric vehicles (EVs) would ever move beyond the niche “green” and luxury-performance buying market? My how sentiment seems to have changed recently. Today, there is growing […]